The Pacific - New mini-series on HBO

In spring 2010 HBO is launching a new outstanding megaproduction. 'The Pacific' is a 10 episodes mini-series created by Tom Hanks, Steven Spielberg and Gary Goetzman, and is a sort of spin-off of the mini-series "Band Of Brothers". This is the first time when the date of the premieres in CE countries are this close to the original premiere in the US.

Based on HBO CE's commission, our studio has launched a big online and offline campaign for the premiere of 'The Pacific'. We have created a teaser-site for the pre-campaign, a forum, where the fans and viewers can discuss the show and a minisite which collects every important facts on the show and the cast. We got together videos, cast-bios, episode-recaps, many interesting features and questions and answers related to the brand new show.

For the PR support we have created a Press Kit with the regular CD/DVD labels, a booklet with an original design  and the enclosing folder.



The campaign is supported with flash banners for both the teaser and the tune-in period.